Auto shop owners–Get more referrals today!

Whenever we get new business, we always start by interviewing the shop owner. In a way, they’re also interviewing us. But really, it’s just a way for both of us to get our head around one another’s business. And we get a lot of the same responses. One of my favorite questions is “how do [...]

By |2015-02-17T19:06:16+00:00February 17th, 2015|Advanced SEO Techniques, Business advice, SEO, Social Media|0 Comments

Major Google Update Coming Soon!

Matt Cutts, head of search spam at Google, announced this morning that the search giant's algorithm Penguin will receive a major upgrade this month to Penguin 2.0. Now in it's 25th iteration, the Penguin was born January 2011 when Google aggressively went after websites with thin content, content farms and content scrapers in general. Ahead [...]

By |2015-02-17T18:43:33+00:00April 17th, 2014|Business advice, Google+, Online marketing, SEO|0 Comments

Doctors use keywords, too!

Today, something a little bit different: keywords and healthcare, but substract the search engine. We’re talking about how healthcare providers use keywords and algorithms, or flow charts, to determine what ails their patients. Two authors point out how using this system on real human beings is fraught with consequences. New York Times Health column published [...]

By |2015-02-17T18:27:12+00:00April 17th, 2014|Advanced SEO Techniques, Business advice, SEO|0 Comments